Charisma - is the personal quality that allows a person easily and naturally to realize themselves in the life of a leader, to influence others through their ideology, to motivate them to action.
If you pay attention,you will notice many political leaders,heads of state have charisma.for example, such as Stalin,Lenin,Hitler and many other people. Also you may notice that charisma hides some physical disabilities people. For example, Napoleon was very low growth,,but Stalin was not so attractive in life how it was portrayed in portraits.